Influencer: Meet the Besties Behind Honey Buns Social

How did Honey Buns Social come to be?

Laura Afonso: We worked on a couple of freelance projects together, and it just clicked – so why not do this for real? We started getting inquiries before we even officially launched, and it felt like we were making the right call.

Sascha Roberts: We met a long time ago and we’ve always been in touch. Over COVID her hubby Justin sold us our dream house, and started our new closer friendship. I’ve always been a huge fan of Buns and Bites.

Your company offers content creation, social media management, and photography. Who does what?

Roberts: We do a bit of everything. I think my strength is enthusiasm for this work, and Laura is the queen of reels! Our photographer Jesse Dufault has quickly become our go-to: his style and personality fit really seamlessly with our aesthetic, and most importantly, he always makes our unhinged ideas a reality. We’re so lucky to work with other talented creatives like Devin Zuba, and Bunny, our Sony a7 IV. Social media has become a full-time job and most business owners do not have time to do everything, and we have the ability to deliver high-quality content that they feel confident posting. Usually if we are shooting at a restaurant, by the end we, the owner, and the staff are sitting at the table talking and enjoying the dishes we shot and just having a great time!

When it’s time to unplug, what do the Honeys like to do most?

Afonso: As a major Rhode Island fan girl, I love just hopping around the state eating, drinking, and shopping – spending a weekend afternoon on Hope Street at J Marcel, downtown at Bobbles and Lace, and getting snacks and coffee in between. My husband and I also make it a weekend activity to drive somewhere “far” for coffee that is outside of our normal caffeine hangouts, for an excuse to get out and about. For sweets, head to Pawtucket for the famous pastel de nata at Matos Bakery.

Roberts: We both love going out, but my fave activity is going on adventures and hopping on a flight to some new city. I love to shop. Find me stopping by NAVA on Wickenden Street for a new outfit or Stock Culinary Goods on Hope Street for some cutesy kitchenware.

What is the perfect night out for the Honey Buns?

Roberts: When we have a night out together, all bets are off! We love a little cocktail and snack in PVD; The Eddy, Gift Horse, and Tiny Bar are some of our go-tos. It probably comes as no surprise that we spend our off-hours in restaurants, too. We both love a good glass of wine, or an espresso martini.